RCR - GAMME RCR
MARKET : INTERNATIONAL
RCR Vignobles et Chateaux, owners of 23 chateaux in the Bordeaux area, entrusted LINEA with the design of the packaging of their wines, destined for retail and Specialized outlets. The design of the brand identity, endorsed by the consistency of the range, the richly decorated labels with clear, precise graphic references, all undoubtedly increase the perceived value of these wines and they also guide and reassure the consumer making his choice amongst the multitude of Bordeaux wines on offer. With capsules from Sparflex and labels / neckbands printed by LithoBru, LINEA developed the packaging of this range of wines with their closest partners in innovative techniques.